In 1922, Andrew Boland General Merchant, Whitechurch, New Ross, County Wexford purchased a Model T Ford Truck which he used initially to deliver meat products for the newly established Piltown Baking Company and later for General haulage in the local community. A year later he purchased a Model T Ford C Which was used as a hackney (Taxi)

In 1939, when the war broke out, all private vehicles were put off the road due to no fuel being available, however the hackney and haulage business continued to operate due to petrol allowance being allocated through a coupon system to each haulage operator.

Business slowly returned to normal after 1945 and in 1948 Andrew Boland’s and sons John and James commenced selling second hand cars from the family premises in Whitechurch, in 1956 they opened a self-drive car hire business, with an office on the Quay in Waterford. In 1958 they secured a Morris Dealership which gave John and James access to the new car market. New and used car sales expanded, and in 1965 the Boland Brothers opened a filling station in New Ross Town. Within twelve months they secured a Ford Dealership for this premises, allowing them to expand into Commercial Vehicle sales for the first time. During the late 1960’s and early 1970’s very successful car auctions were held in the New Ross Facility. To date Bolands have Continued to operate a successful Ford Dealership from the same location in New Ross. Since then the Boland Group have expanded dramatically, opening the Bolands Waterford City main BMW in 1995, which has outgrown two premises to now be located on the Butlerstown Roundabout, Cork Rd, Waterford.

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I had an excellent experience at Mercedes-Benz Boland Wexford. Despite arriving without an appointment, I was warmly welcomed at reception, promptly assisted by Karen. She listened carefully, explained everything clearly, and ensured my car was diagnosed and repaired quickly. The service was professional, honest, and efficient, and my car was even returned cleaned inside and out.
A big thank you to Karen and the entire team — highly recommended.

I had an outstanding experience at Mercedes-Benz of Wexford. From start to finish, the entire process was seamless and stress-free. Mick, my salesperson, went above and beyond to make sure I found the perfect car. He was knowledgeable, patient, and took the time to answer all my questions without ever making me feel pressured. His professionalism and genuine care for his customers really stood out. The dealership itself is welcoming, well-organized, and clearly focused on providing a premium customer experience.

The overall handover experience today in receiving my new E class was exceptional. The car was in, a very luxurious handover space, and was immaculately presented. Mark had all of the paperwork ready, and went through the features of the car thoroughly. However, given the number of extraordinary features on the car he went through the basics, and recommended I drive a car for a month and then he will go into more detail. The remodel dealership looks great. I’m delighted with the experience. This is our fifth Mercedes from Boland’s Mercedes Wexford And each time the Experience has been even better than the previous one.

I dealt with the lovely Karen, and Conor on my visit to Mercedes Bolands WEXFORD in September 2025. Courteous and friendly service above the normal call of duty including several courteous calls to rearrange times, etc. Lovely premises; quiet, clean with complimentary refreshments. I’m certain the mechanics work was carried out to a high standard also. other garages could learn a lot from a visit.

Poor experience and lack of attention to customer concerns

I purchased an approved used vehicle from this dealership last month and was disappointed with the overall experience. During the purchase, the car was shown in a dusty condition and parked in a spot where the paintwork was not clearly visible.

After taking delivery, I noticed that the colour of the rear bumper does not match the rest of the body — an issue that should have been disclosed or addressed before sale. When I raised this concern with the dealership, it was not handled properly, and no satisfactory solution was provided.

For an approved used car, I expected better transparency, quality checks, and customer support. Unfortunately, my experience has left me questioning the dealership’s commitment to maintaining good customer relationships and post-sale service.

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There is a 1 Year warranty available from this dealer. Get in touch to find out more.

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There is a 3 Year warranty available from this dealer. Get in touch to find out more.

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There is a 2 Year warranty available from this dealer. Get in touch to find out more.

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